By: Josh Plichta
For the greater good, for profit or for a person, it doesn't matter, everyone needs their story told. To me, that's what public relations is—storytelling.
Coming to Otterbein as a first-year, I knew I excelled at telling stories: exaggerated fish stories, complex family stories or simple, "how was your day" stories. I enjoyed the dynamics that made a good story and wanted my major to reflect accordingly. As I searched for ways to tell stories, I researched various majors: English literature, broadcasting, journalism and film studies. While these majors allowed me to tell my stories, I wanted something different—a unique way to tell other's stories.
Other people's stories are much more exciting, interesting and different than mine, and that intrigued me. Instead of rambling about me, myself and I, I wanted to learn the stories of others and the best ways to tell them.
When I learned stories could be told through traditional newspapers, television spots, news conferences, 280 characters (still getting used to that) and so many other ways, I knew PR was the major for me. The ever-changing story sculpting made me excited for the major to come.
Now, after four years of learning how to tell different types of stories, there is still so much to learn. Like any profession or passion, lifelong learning is essential. Storytelling will continue to change and evolve. We don't know where the future will take us. There may be new media for us to tell a story or a new generation that prefers one medium over another, but there will always be stories to tell. With a never-ending supply of stories, I look forward to the years of creative, unique, interesting and one-of-a-kind stories I will tell.